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AI For Busy Professionals
Without Losing Your Voice
I use AI every day in my work. It helps me think, shape ideas, draft faster, create images and see things from a different angle. It's a thinking partner and sounding board, a creative sparring mate and a time-saver. Used properly, it’s an extraordinarily useful tool. But I also know that for many people it feels daunting.
There’s a sense that you should be using AI by now – that you’re somehow behind if you’re not – yet no one really shows you how to use it in a way that feels natural, confident or helpful. So people dabble, abandon it or use it badly.
Add to that the flood of social posts, emails and websites that all sound eerily similar – over-polished, oddly American, faintly cheesy – and it’s no wonder so many professionals feel resistant.
The truth is, AI doesn’t need to replace your voice or your experience. In fact, it works best when those things are firmly in place.
Used thoughtfully, it becomes a development tool – helping you clarify your thinking, strengthen your message and work more efficiently, without turning your business into a carbon copy of everyone else’s.
As a journalist and designer, I care about quality, tone and originality, and offer practical support in using AI in a way that still feels genuine. No jargon. No templates that flatten your voice. Just calm, considered guidance on how to make AI work for you – not the other way round.
AI. Done Well
Used badly, poor use of AI flattens ideas, dulls your voice and wastes time. Used well, it becomes a powerful thinking partner.
I help professionals use AI properly – with clarity, confidence and good judgement – so their work stays sharp, human and unmistakably theirs.
This isn’t about shortcuts or automation for the sake of it. It’s about working better, without losing what makes your work good in the first place.
Who Is This For?
This service is for people who:
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Are good at what they do - particularly small businesses and creatives
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Care deeply about quality and tone
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Feel curious about AI but unsure where to start
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Don’t want to sound generic, bland or “machine-written”
I work with consultants, creatives, coaches and small business owners who want practical support, not tech talk.
Why Hire Me?
Most people don’t need another tool.
They need reassurance, clarity and a better way in.
Clients often say:
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“I know AI could help me, but I don’t trust it yet.”
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“I don’t want to lose my voice.”
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“I’m wasting time trying to work out what’s useful.”
I bring structure, judgement andhelp you use AI in a way that actually supports how you think and work.
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AI is everywhere now. Yet most people still use them to see what they’d look like as a Viking, a 1950s Hollywood star, or to vent to a late-night digital therapist. Perfectly entertaining, but it barely scratches the surface of what it can do.
Used properly, tools such as ChatGPT, Microsoft Copilot and Google Gemini help you move your work forward without staring at a blank screen. They can shape rough thoughts into clearer structure, explore different angles before committing to one, draft quickly and then refine with your own personality. They are useful for editing and sense-checking language so it still sounds like you, not a generic template. You can plan content, organise ideas, summarise information and turn notes into something usable.
The key is guidance. AI works best when you’re in charge. You decide what matters, what feels right and what gets cut. Used this way, it becomes an assistant in the background – helping you work more efficiently, without flattening your voice.
What I Offer - AI Training Packages
